Jersey Mike’s teams up with Team Liquid

January 16, 2019

Jersey Mike's Subs is partnering with Team Liquid, a global e-sports organization, as a partner and sponsor. The two will collaborate on co-branded content and…

Freshii hosting gift card swap Jan. 10

January 9, 2019

Freshii is inviting customers that have a fast food gift card to visit and trade the card in for a free chef-designed menu item.

Fired Pie wedges in 'cheesy' LTO

December 26, 2018

Though we're almost dead in the middle of one of the biggest holiday periods of the year, surely most pizza operators are also gearing up for that other…

Chipotle skips sponsorship of college bowl games, offers free delivery instead

December 20, 2018

In honor of college football season, Chipotle Mexican Grill is offering free delivery now through Jan. 7 on any Chipotle order worth $10 or more. "Given the…

How the fast casual franchise can thwart marketing burnout

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Planning and franchisee involvement are key in averting marketing burnout within the franchise organization.

20 Fast Casual Brands to Watch in 2019

In the first edition of this report, FastCasual reveals 20 of the year’s most newsworthy fast casual concepts and discusses why they not only have the…

'Tis the season for increased restaurants sales — if you can control food, labor costs

by Cherryh Cansler — Publisher, FastCasual.com

Although it may sound a bit Scrooge-like, 'tis the season for increased restaurants sales, but mismanaging increased food and labor costs can leave companies…

How Mooyah, Which Wich use freebies to drive traffic, attract customers, grow sales

by Cherryh Cansler — Publisher, FastCasual.com

Offering limited-time freebies will nearly always increase traffic in the short term, but restaurant brands failing to transform those extra bodies into higher…

Newk's Eatery raises nearly $1M in fight against ovarian cancer

December 5, 2018

In its fifth year fighting for women battling ovarian cancer, Newk's Cares — an ovarian cancer awareness movement spearheaded by Newk's Eatery —  raised over…

Shake Shack launching national rollout of redesigned mobile app

December 4, 2018

Shake Shack has rolled out web ordering across the nation following a 10-city pilot that enabled users to place orders and skip the line for pick up, according…

How To Turn Your Digital Signage Into A Real Estate Marketing Tool

by Egor Belenkov — CEO, Kitcast

Digital signage is a relatively new tool in real estate business. Learning how to utilize it may come in handy for those who want to step up their marketing…

Smashburger franchise taps mobile marketing to drive customer engagement

November 29, 2018

Smashburger franchise owner, Regrub Inc., is using ShopAdvisor’s mobile marketing system to draw new customers and expand customer engagement and so far it's…

ShopAdvisor’s Mobile Marketing Solution Draws Diners to Regrub’s Smashburger Franchises

One Smashburger franchise owner, Regrub, Inc., has turned to ShopAdvisor to drive more brand awareness, customer engagement and sales with four restaurant…

Designing marketing campaigns to promote growth, sustainability

by Judy Mottl — Editor: RetailCustomerExperience.com & DigitalSignageToday.com, Connect Media

Marketing leaders from F&Co., Taziki's Mediterranean Cafe and Cici's Pizza shared insight on winning marketing campaign strategy during the recent Fast Casual…

Back to School: Retail, Restaurants, and More

Let’s take a look at how retailers and restaurants can maximize their marketing efforts in order to capitalize on all of the customers out and about looking to…

Q&A with President of Regrub, and Smashburger Franchisee, Tom Jones

hopAdvisor recently spoke with Founder and President of Regrub, Tom Jones, who is the Smashburger franchise owner working with ShopAdvisor on a new campaign.

Chipotle celebrates Veterans Day with BOGO special

November 5, 2018

Chipotle Mexican Grill will offer a special buy-one, get-one deal in honor of veterans on Nov. 11.

7 social media platforms you must master to increase traffic

by Richard Traylor — Writer, WebstaurantStore

An SEO content specialist for the foodservice industry offers a primer on using social media, a must-have in today's foodservice business.

A Simple Сhecklist for a Successful Digital Signage Network

by Egor Belenkov — CEO, Kitcast

Building an effective digital signage network is about more than connecting your screens to a device and playing your ad 24/7. If you don’t articulate your…

Survey finds customers expect review responses 'all the time'

October 26, 2018

It's a question on all restaurateurs' minds: Should your brand respond to customer reviews? According to the latest survey of 1,000 U.S. consumers this…