Fast casual in it to win it on Super Bowl Sunday

Restaurant brands are gearing up for the big game with specials and LTOs.

Snap Kitchen debuts free shipping, Whole Foods Market launch

January 31, 2020

Snap Kitchen is launching free ground shipping across 38 states and debuting its chef-prepared meals in dozens of Whole Foods Market stores across Louisiana…

Starbucks goes all in on AI-enabled espresso machines

by Cherryh Cansler — Publisher, FastCasual.com

Starbucks is rolling out 4,000 AI-enabled espresso machines.

Dillas Quesadillas founder on the value of following 'Jennifer' while feeding the 'Gator'

by S.A. Whitehead — Food Editor, Net World Media Group

Dillas Quesadillas founder, Kyle Gordon, comes off as the kind of laid-back guy you'd have a beer with. But don't let looks deceive:This one-time college kid…

70% of your customers visit once and never return—here’s how to win them back

It’s been said time and time again—turning a first time visitor into a loyal customer is the ultimate win for any business.

Crack Shack reports security breach

January 27, 2020

The Crack Shack, which has six locations in California, reported a security breach Jan. 17 a store in Encinitas, which could affect customers's using their…

Chipotle scores partnership wtih soccer star Christian Pulisic

January 16, 2020

Chipotle has created a digital-only menu item inspired by U.S. men's soccer star Christian Pulisic, who is now the chain's international ambassador.  

Third-party business is booming—but is yours?

Restaurants are becoming more and more dependent on third parties like Yelp, Google and GrubHub to drive business. But these providers sometimes prioritize…

Juice It Up launches to-go packs

January 14, 2020

Juice It Up has launched to-go packs that allow guests to customize six-to-12 smoothies or juices for easy pick-up and transport. At a 10% discount, the pack…

Restaurant gift card sales strong despite shorter holiday season

January 13, 2020

Although restaurants felt the affect of the shortened 2019 holiday sales season in gift card sales, those sales are still on an upswing, according to data from…

Best Walk-Through marketing resources of 2019

We’ve gathered our most popular resources from 2019 to help you with your 2020 marketing strategy.

Nekter Juice Bar teams with skincare company on wellness effort

January 9, 2020

Nekter Juice Bar is partnering with Skin Laundry, a skincare company providing laser and light therapy services.

Cousins Subs launches loyalty app

January 6, 2020

Cousins Subs has made its loyalty program, Cousins Club, available via an app that rewards users with one point for everyone dollar spent in stores and online…

Jan. 14 webinar gives even smallest brands mega-marketing powers

by S.A. Whitehead — Food Editor, Net World Media Group

December 31, 2019

Want to put your brand on the lists of hot dining spots without substantial outlays of cash? Plan to attend this upcoming webinar.

Zoup! delivering soup to those in need

December 30, 2019

January is National Soup Month, and to celebrate, Zoup! Eatery is delivering 100 Zoup! Rescue Care Packages across the United States and Ontario, Canada…

NYC deli teams up with Vita Coco to deliver hangover kits

December 30, 2019

New York City-based Lenwich is teaming up with Postmates and Vita Coco, a coconut water beverage brand to not only celebrate National Hangover Day Wednesday…

El Pollo Loco paints the (home)town red...yellow... blue...

December 16, 2019

In the brand's ongoing efforts to celebrate and spread the many facets of the Hispanic culture, El Pollo Loco has commissioned a series of murals on its Los…

Jimmy John's buying Hawaii resident free house in Oklahoma

December 16, 2019

Jimmy John's has chosen a Honolulu resident as the winner of its "Home in the Zone" contest, which awarded one super fan a home inside a Jimmy John's delivery…

Why Florida fast casual brand doubled down on mobile marketing

by Cherryh Cansler — Publisher, FastCasual.com

By implementing a mobile proximity marketing strategy, EVOS Restaurants in Florida saw a 9% lift in sales and increased website visits by over 110%.

12 creative restaurant marketing strategies for increasing revenue

Restaurant marketing strategies are complex and ever-changing, but using creative strategies, informed by data about your restaurant customers and operations…