DoorDash, Mastercard team up on expanded cardholder benefits

April 2, 2021

Delivery service, DoorDash is partnering with Mastercard to offer World and World Elite Mastercard cardholders complimentary DashPass benefits, according to a…

Chipotle asks: Burritos or bitcoin?

March 30, 2021

Chipotle Mexican Grill is giving $100,000 in free burritos and $100,000 in bitcoin to celebrate National Burrito Day on April 1. This occasion makes Chipotle…

Smashburger reveals new logo

by Cherryh Cansler — Publisher, FastCasual.com

March 29, 2021

Denver-based Smashburger has debuted a new logo to emphasize its vision of being "the best burger brand," President Carl Bachmann told FastCasual.

2021 Fast Casual Top 100 Movers & Shakers Awards Ceremony

Join us as we announce this year's Fast Casual Top 100 Movers and Shakers.

Presented by FastCasual.com

CORE urging customers to eat out to raise money for restaurant employees

March 23, 2021

Children of Restaurant Employees, a national non-profit organization offering financial help to industry employees with children, is urging customers to order…

Why QSR loyalty marketing misses 95% of diners and what to do about it

You know great loyalty programs can pay off for QSRs. But what many operators don't know is how many customers even the greatest loyalty initiatives miss. This…

Smokey Bones, virtual brands name marketing lead

March 18, 2021

Smokey Bones — which operates the casual dining restaurant of the same name as well as two virtual kitchen brands — The Wing Experience and The Burger…

How COVID-19 forced The Halal Guys to change marketing tactics

Ahmed Abouelenein, CEO of The Halal Guys, discusses how the New York-based chain's marketing tactics differ from pre-pandemic days.

How to Build a Digital Commerce Flywheel

There continues to be a disconnect between the digital and physical operations of most businesses. The pandemic has accelerated the adoption of technology that…

Pizza operators making Pi Day a numbers game

March 12, 2021

That annual celebration of the circle — or at least the ratio of a circle's circumference to its diameter (3.14) — is about to happen Sunday, March 14. The…

Did Uber Eats' Super Bowl ad miss the mark?

by Vanessa Montalbano

When Willy Solis, an Uber Eats driver from Denton, Texas, saw the company's $5.5 million commercial on Super Bowl night, he thought it was "kind of disgusting."

20 Fast Casual Brands to Watch in 2021

Although the pandemic has forced thousands of brands — old and new — to shutter, the newbies on our list of “20 Fast Casual Brands to Watch” are finding ways…

DoorDash, Chiney Ogwumike celebrate women-owned restaurants

March 8, 2021

DoorDash is partnering with Chiney Ogwumike, a WNBA all-star and television personality, to promote Made by Women, a digital in-app platform that champions…

Online Grocery Soars as Customer Satisfaction Falls

The growth of online food ordering is nothing short of staggering. In March 2020, consumers shifted the ways they shopped overnight - and there has been no…

Chipotle, E.l.f. Cosmetics launch makeup collection

March 4, 2021

Thanks to a partnership between E.l.f. Cosmetics and Chipotle, burrito fans can get their hands on Chipotle-inspired makeup palettes, which include eye shadow…

ParTech adds Lunchbox to POS ecosystem

February 26, 2021

ParTech Inc., a provider of POS software for the restaurant and retail industries, is weaving Lunchbox, a suite of online ordering tools, to its expanding…

A New Way to Work With Third-Party Partners

Many restaurants have chosen to use strictly in-store drivers, while others have chosen to rely on third-party providers. 2021 is ripe for a hybrid trend to…

I Heart Mac & Cheese revs up marketing efforts with NASCAR deal

February 19, 2021

Florida-based I Heart Mac & Cheese and More is making its racing debut Friday at the NASCAR Camping World Truck Series Race at the Daytona International…

Webinar explores how to use text message marketing

February 18, 2021

Text messaging is one of the hottest ways to market a foodservice brand, which explains why a recent webinar hosted by VIPinsiders and RepeatMD drew a record…

Chipotle debuts 'OMG, Chipotle is my life' T-shirt, bowl

February 18, 2021

Chipotle Mexican Grill is teaming up with 12-year-old Roy Murray, also known as the "Chipotle Is My Life" kid, for a limited-edition apparel drop, including…