Loyalty Programs News
Paytronix, mParticle team on data integration
March 21, 2023
Guest engagement provider Paytronix and mParticle, a customer data platform, are partnering on an initiative that will let brands connect data from Paytronix…
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Thanx teams with Personica to boost rewards management flexibility
February 28, 2023
Thanx, a loyalty and guest engagement platform, is partnering with marketing and analytics platform provider Personica to provide restaurant customers with…
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Chicken Salad Chick, Cava, Tazikis score high in Merchant Centric report
February 15, 2023
Cava, Chicken Salad Chick, Tazikis, Skyline Chili and Cheba Hut all scored high for price, value and loyalty, winning more praise than complaints in a Merchant…
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Paytronix debuts bold look to reflect loyalty changes
February 1, 2023
Paytronix, a loyalty technology provider, is boasting a new look that reflects the industry shift related to customer loyalty and indicates that brands need to…
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Chipotle, Farmlink Project team up to fight food insecurity
December 14, 2022
Chipotle Mexican Grill Inc. is teaming up with the Farmlink Project and TikTok Chef Nick Digiovanni to help fight food insecurity this winter.
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Thanx debuts Loyalty 3.0 platform upgrade
November 3, 2022
Loyalty and guest engagement platform Thanx has completed the upgrade of its Loyalty 3.0 platform that features new capabilities that let brands respond and…
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Restaurant loyalty spend hits record high
October 17, 2022
Restaurant customers are expressing their loyalty like never ever before which is a good thing for foodservice operators as 5% to 17% of total restaurant…
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Zaxby's intros loyalty program
October 11, 2022
Zaxby's has introduced its Zax Rewardz loyalty program, which will give customers a free Big Zax Snak Meal, featuring three Chicken Fingerz, Texas Toast, and…
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ParTech taps machine-learning tech for loyalty software
September 27, 2022
ParTech Inc., a wholly owned subsidiary of Par Technology Corp. and provider of point-of-sale software and integrated technical solutions to the restaurant and…
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How subscription services, loyalty programs encourage repeat business
September 27, 2022
It's been a rough two-and-a-half years for the restaurant industry since the onslaught of the COVID-19 pandemic. Still, there are ways to increase business and…
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Panera Bread giving loyalty members more control over rewards
September 20, 2022
Panera Bread has enhanced its MyPanera Loyalty Program by allowing members to select their rewards from multiple options as opposed to a single, pre-selected…
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Free webinar to teach viewers how to recession-proof restaurants
September 8, 2022
It's been a rough couple of years for many restaurants. Between supply and labor shortages, the pandemic and a likely recession, restaurants are feeling the…
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Thanx teams with Ovation to boost feedback capability
September 1, 2022
Loyalty and guest engagement platform Thanx is partnering with Ovation, an actionable guest feedback platform, to boost real-time customer feedback…
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Webinar leverages data to show loyalty programs improve bottom line
July 6, 2022
Loyalty programs are smarter, more intuitive and easier to use than ever before. Having a solid loyalty program in place can increase guest frequency, improve…
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How to build loyalty programs to drive traffic, improve bottom line
June 15, 2022
Loyalty programs have come unto their own in the past few years, with many allowing customizations like Starbucks. They're smarter, more intuitive and better…
read nowRevel Systems debuts integrated loyalty toolkit
May 24, 2022
Revel Systems, a cloud-native POS and business management platform, is debuting Revel Loyalty, powered by Como, an in-house loyalty system for small to…
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Majority of consumers prefer mobile app when it comes to loyalty accounts
May 24, 2022
When it comes to managing loyalty accounts, a majority, 70% of dining, grocery and convenience customers prefer to use a mobile app, but just 26% of brands…
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Mobile apps, online pay option may spur restaurant spend
April 11, 2022
More than half of restaurant patrons view mobile apps (56%) and the ability to pay online (57%) as features that would lead them to spend more and 40% are very…
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Using modern marketing tips to get the most from loyalty programs
April 7, 2022
Customer loyalty programs are at the forefront of the restaurant industry like never before. In the past, gathering email addresses to send promotions was a…
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Blaze Pi Day deal back for 9th year
March 3, 2022
Blaze Pizza's Pie Day deal is back for its ninth year. Existing and new Blaze Loyalty Rewards members who sign up on the Blaze app by Pi Day, March 14, receive…
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