California Tortilla reports 14 percent comps increase

November 3, 2010

California Tortilla has a 14.35 percent increase in its October 2010 same-store sales, marking the restaurant chain's eighth consecutive month of sales gains.

Chipotle’s founder explores Asian segment

by Valerie Killifer — Editor, FastCasual.com

November 3, 2010

A small team from Chipotle Mexican Grill, led by founder, chairman and co-CEO Steve Ells, is working on an Asian restaurant concept set to follow the Chipotle…

FREEBIRDS opens 10th Dallas/Fort Worth location

October 24, 2010

FREEBIRDS World Burrito will open its tenth restaurant in Dallas-Ft. Worth at Pipeline Village on Nov. 10. Local resident and restaurant veteran Steve Perkins…

Chipotle earnings bring the heat

October 21, 2010

???Chipotle's third quarter 2010 earnings continue to add fire to the already hot restaurant chain.

Moe's Southwest Grill returns fan favorites

October 18, 2010

Moe's Southwest Grill's most popular limited time offerings are making a comeback between now and the end of the year.

Hot Harry's Fresh Burritos expands in the East Coast

October 10, 2010

A new Fresh-Mex concept is growing in the East Coast. Hot Harry's, which features burritos, tacos and nachos at the fast casual and catering occasions, will…

Slideshow: Fast Casual Executive Summit Food Tour

by Valerie Killifer — Editor, FastCasual.com

The Fast Casual Executive Summit kicked off Oct. 10 with the second annual Fast Casual Food Tour.

Chipotle to give $2 burritos to processed food-wearing patrons

October 6, 2010

Chipotle Mexican Grill has partnered with Jamie Oliver's Food Revolution for a $1 million fundraiser designed to highlight the horrors of eating processed food.

Baja Fresh to open more NYC locations by close of 2010

September 23, 2010

Baja Fresh Mexican Grill will continue its 2010 expansion with the opening of four locations throughout the Midtown area of Manhattan. The new restaurants will…

Ruby Tuesday to expand Lime Fresh Mexican Grill

September 21, 2010

Ruby Tuesday has signed an agreement to open up to 200 Lime Fresh Mexican Grill locations. According to reports in the Miami Herald and the Knoxville News…

Qdoba chef educates guests on the flavors of Mexico

by Valerie Killifer — senior editor, NetWorld Alliance

Ted Stoner is a busy man. As Qdoba's head chef and director of strategic product development, Stoner spends his time traveling North and South America looking…

Chipotle to present at Merrill Lynch investment conference

September 7, 2010

Representatives from Chipotle Mexican Grill will present at Bank of America Merrill Lynch Investment Conference.

Fast Casual Executive Summit kicks off with Chicago food tour

September 7, 2010

FastCasual.com, the executive producer of the Fast Casual Executive Summit has lined up several locations for its 2010 food tour as part of the Summit. The…

Rubio's closes merger to go private

August 25, 2010

Rubio's Restaurants, Inc. has closed its merger with a Mill Road Capital, L.P. subsidiary to officially make the company private.

Are we missing something?

by Janet Eden-Harris — CMO & SVP Strategy, Market Force

Recently Market Force ran a series of studies with over 4,00 consumers to investigate their attitudes and behaviors around fast casual and family restaurants…

Qdoba has a cure for 'Burrito Boredom'

August 23, 2010

Qdoba Mexican Grill has launched a national campaign to help "cure burrito boredom." The company created an advocacy group called "Food Lovers Fighting Burrito…

California Tortilla to host 16th annual Pop-Tart Day

August 18, 2010

Just a few days after the opening of the highly anticipated Pop-Tarts World in New York City, California Tortilla is giving pop-tart enthusiasts another reason…

Moe’s names winners of the ‘I Love Queso’ contest

August 16, 2010

Moe’s Southwest Grill asked guests to enter its I Love Queso Video Contest by uploading a one minute video about their love for Moe’s queso. Moe’s…

Moe’s invests in local-store marketing strategy

by Valerie Killifer — senior editor, NetWorld Alliance

August 12, 2010

As part of its initiative to refresh in Moe's Southwest Grill, the restaurant chain has invested more than $250,000 in a new grassroots marketing effort to…

Rubio's reports flat Q2 results

August 5, 2010

Rubio's Restaurants Inc. reported financial results for the second quarter and first half of the fiscal year ended June 27, 2010.