Case Study

Which Wich Spices Up Its Restaurants with Custom Music Offerings

December 5, 2011

Which Wich Superior Sandwiches, one of the fastest growing restaurant chains in the United States, partnered with Custom Channels to fine-tune and sharpen the brand's cutting-edge image via real-time Internet streaming. This case study, sponsored by Custom Channels, discusses the benefits of developing a consistent "on-brand" music strategy, including:

• Customized playlists
• Real-time digital streaming
• Easily edited playlists
• Branded online music channel