Operations

How Bonchon is conquering small-town America

On this episode of Fast Casual Nation host Cherryh Cansler chats wtih Bonchon CEO Suzie Tsai about how Korean fried chicken is taking over Middle America with explosive growth from 150 to 500 planned U.S. locations.

June 11, 2025

On this episode of Fast Casual Nation host Cherryh Cansler chats wtih Bonchon CEO Suzie Tsai about how Korean fried chicken is taking over Middle America with explosive growth from 150 to 500 planned U.S. locations. Tsai also reveals tech stack secrets driving higher sales through kiosks, why Gen Z customers are obsessed with authentic Korean flavors, and how this female CEO is revolutionizing the fast-casual space with bold expansion into unexpected markets like Arkansas and Utah.

Plus, get insider insights on catering growth strategies, ghost kitchen operations, and why authentic spicy flavors are winning over traditional American palates.