News

Zoup! opening 88th location

Zoup! Fresh Soup Company is opening next week in Vancouver, Washington, under the direction of Franchisee Michael Reid.

March 18, 2016

Zoup! Fresh Soup Company is opening next week in Vancouver, Washington, under the direction of Franchisee Michael Reid, who is putting the finishing touches on his new restaurant at 1401 SE 164th Ave., Suite 150, in the Columbia Tech Center in Vancouver,

"I'm honored and excited to introduce the people of Washington to all the wonderful soups, freshly baked bread and other delicious items we offer," he said about the restaurant opening Thursday. "I truly believe our 'something for everyone' nutritional options will resonate with the Vancouver community. I think you'll agree you haven't had soup this good since your grandma made it. Maybe ever."

The new Vancouver location will be the chain's 88th restaurant in 19 states, plus Ontario, Canada.

Zoup! features hundreds of award-winning soup recipes with 12 rotating daily varieties, including low-fat, low-cal, vegetarian, dairy-free and gluten-free options, all served with a hunk of freshly baked bread, according to CEO Eric Ersher, who said the chain is built on a foundation of guiding principles called Zoup!isms.

"Our Zoup!isms provide a framework for decision-making and help create a strong culture and brand image," Ersher said. "They also dictate the brand's uncompromisingly high standards and help guarantee the authenticity and quality of every pot, bowl and cup served."

Prior to its official grand opening on Thursday, the new store will hold a fundraiser from 5 to 8 p.m., Wednesday, where guests may order a bowl of soup, bread and a small drink for $5. All proceeds will be donated to the Band Boosters for Union High School and Mountain View High School, as directed by guests.

"We're really pleased to dedicate our pre-opening fundraiser to support the bands at these two great high schools," said Reid. "I hope lots of folks turn out to enjoy some delicious soup and help us make a meaningful difference in these outstanding music programs."