February 11, 2022
Chicago-based Wow Bao has entered Canada thanks to a partnership with Ghost Kitchen Brands.
The chain's bao and bowls are now available for walk-in and via third-party delivery platforms including SKIP, UberEats and DoorDash via eight Ghost Kitchen locations in Ontario including Mississauga, Niagara Falls, Etobicoke, Erin Mills, London, St. Catharine's, Keele/Downsview and Woodstock. The last three locations are inside Walmart stores.
"We are thrilled to bring the culinary quality, taste and popularity of Wow Bao to the Canadian market," George Kottas, Founder and CEO of Ghost Kitchen Brand, said in a company press release. "This perfectly complements our growing food portfolio and proves the continued power and strength of Ghost Kitchen Brands. Wow Bao is a great product line for us to bring to more markets and more discerning consumers."
Ghost Kitchen Brands will extend Wow Bao to other Canadian locations, with units planned to open in Alberta by the end of the first quarter.
"With the expansion of Wow Bao's ghost and dark kitchen program to both Canada and Mexico, we are on track to help 1,000 restaurants grow top-line sales and increase bottom-line profits," Geoff Alexander, president & CEO of Wow Bao, said in the release. "Thanks to partners like Ghost Kitchen Brands and the emergence of the res-tech-rant diner, Wow Bao has become the leader in the virtual dining space — providing the convenience of getting what one wants, when one wants it."
Founded in 2003, Wow Bao has launched over 600 locations across the U.S., as well as select grocery stores.