October 5, 2022
Wingstop launched its signature chicken sandwich Wednesday.
"The nationwide launch of the Wingstop Chicken Sandwich is an opportunity to bring new guests to the brand by proving our position as The Flavor Experts, and reward our existing fanbase by putting menu innovation on center stage," Stacy Peterson, Wingstop's chief revenue and technology officer, said in a company press release. "The Wingstop Chicken Sandwich doesn't just come in one flavor — fans can choose from our 12 bold, signature flavors. We're so confident in the product that we're incentivizing fans to split from their current chicken contender and find a new favorite chicken sandwich at Wingstop."
The sandwich with a dip costs $5.49, or customers may order it with fries and a drink for $7.99.
Founded in 1994 and headquartered in Dallas, Wingstop has over 1,850 locations worldwide.