Franchising

Wingstop uniforms made from recycled water bottles

Provided

November 24, 2021

Dallas-based Wingstop, which has 1,600 locations worldwide, is rolling out a uniform program featuring clothing made from over 2 million recycled plastic water bottles.

"As Wingstop continues expanding and growing, we're mindful of our footprint and how we give back to the communities in which we serve," Wingstop Chief Growth Officer Marisa Carona said in a company press release. "The new uniform program is an exciting step toward making large-scale changes for the better and is a great asset as we continue curating a highly-engaged workforce that is proud of where they work and what that company stands for."

The uniform line, made by The LogoLink Group, features a front-of-house crew member tee, a back-of-house chef shirt, manager Polos, caps and visors as well as optional outerwear like vests and jackets.

The launch of Wingstop's uniform program comes just months after the brand moved into its new Global Support Center in Addison, Texas, which is 100% powered by local wind from the Engie Live Oak Wind Farm in San Angelo, Texas.

After acquiring the building in 2019, the three-story, single occupancy corporate office building underwent an interior renovation requiring more than a year of design and conceptual strategy. Excess building materials, furniture and office supplies collected during the renovation were donated on behalf of Wingstop Charities to the Dallas Area Habitat for Humanity, Genesis Women's Shelter and Cristo Rey Fort Worth College Prep, according to the release.

To capture Wingstop's work and commitment to its Environmental, Social and Governance efforts, it launched a website called Flavor for Good, which outlines three key focus areas for the brand: waste management; diversity, equity and inclusion and community.

Founded in 1994 and headquartered in Dallas, Wingstop's system-wide sales increased 28.8% year-over-year to approximately $2 billion, marking the 17th consecutive year of same-store sales growth