London’s Neds Noodle Bar has partnered with Fransmart to build on its existing franchise program.
August 11, 2015
London’s Neds Noodle Bar has partnered with Fransmart to build on its existing franchise program. Founded in 2000, Neds’ menu offers fast, fresh and healthy noodles and Asian dishes, made on premise from quality and natural ingredients, according to a company press release.
Customers build their own Asian boxes by choosing combinations of noodles or rice, sauce, fillings and toppings, and everything is made fresh to order in less than three minutes, said Founder James Breslaw, who believes his concept is ready to grow.
"The Asian fast casual segment is a sizable and growing market. We are keen to work with partners who have the passion, experience, and resources to develop and grow the concept in their own territory," he said.
With three locations open throughout London, including one existing franchise in Shoreditch, Neds’ mission is to position noodles as a tasty, yet healthy alternative to traditional fast food within the fast casual segment, Breslaw said. Everything on the menu is made with natural, non-MSG/GM ingredients, most boxes are available gluten free, and the locations’ open kitchen floor plans provide a ‘theatre’ where customers can view dishes being made and see the freshness of the ingredients.
Neds and Fransmart will initially target the U.K., Germany and the rest of Europe, as well as the Middle East, with plans to enter other markets in the future, Breslaw said.