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UFood Grill CEO recruiting vets to become franchisees

In an effort to help veterans become business owners, UFood Grill is offering veterans a 50 percent discount on its current franchise fee, according to a company press release.

July 31, 2015

In an effort to help veterans become business owners, UFood Grill is offering veterans a 50 percent discount on its franchise fee, according to a company press release.

The fast casual chain has partnered with VetFran, a program that helps U.S. military veterans locate franchise opportunities and provides a path toward business. The veteran discount reduces the chain’s standard franchise fee to $17,500 to help veterans own and operate a UFood Grill restaurant, said CEO Sal Rincione, who served as a counter intelligence officer in the Army 15 years ago.

"VetFran will allow UFood Grill to connect with eligible franchisees who, I know from my own personal experience, have received the best training in America to follow a proven system," said Rincione, who servied with the 101st Infantry Division and the 2nd Infantry Division."The decision-making skills, leadership abilities and ethics of our U.S. military veterans are the same traits that are needed to become successful UFood Grill franchise owners."

The demand for career opportunities continues to grow as tens of thousands of military men and women return from deployments, are discharged from the military and transition to civilian life. UFood Grill wants to help with that transition, Rincione said.