News

Tropical Smoothie Cafe signs 26-unit deal

January 4, 2018

Tropical Smoothie Café's largest franchisee, Dyne Hospitality Group, has signed a multi-unit agreement that will bring 26 cafes to the Dallas-Fort Worth, Texas and Savannah, Georgia markets. 

Anchored by existing franchisees Glen Johnson and Nick Crouch, Dyne Hospitality Group will bring 22 Tropical Smoothie Cafe locations to Dallas-Fort Worth and four to Savannah over the next several years, with the two cafes slated to open in Fort Worth during the first quarter of 2018, according to a company press release.

 "2017 was a year of incredible growth for us, as we significantly expanded Tropical Smoothie Cafe's presence in several markets across the country," Mike Rotondo, CEO of Tropical Smoothie Café, said in the press release. “With Glen Johnson and Nick Crouch joining forces and the execution of Dyne's 26-unit deal for new locations in Texas and Georgia, we're confident that we'll not only sustain, but surpass, last year's success in 2018."  

Johnson and Crouch merged their entities in December 2017 to form Dyne Hospitality Group, and the partners are two of the brand's top-performing operators and have continued to expand their portfolios since joining the company more than five years ago. 

"With a proven business model, unparalleled service, wide menu variety and incredible corporate support, it's no wonder Tropical Smoothie Cafe has established itself as a leader in the fast casual segment," Johnson said. "I've continued to grow my business since signing my first agreement in 2011 and have watched firsthand the brand consistently achieve tremendous success. Nick has followed a similar path and with our strong desire to open several more Tropical Smoothie Cafe locations, a partnership between us was a natural fit."

Dyne Hospitality Group owns and operates 41 Tropical Smoothie Cafe locations throughout Florida, Georgia, Texas, Arkansas and Oklahoma. The company has an additional 12 in development that will open in 2018 and set an overall goal to have 100 operating cafes in five years.

"Glen and I are eager to combine our experience and resources to build an exceptional company and further fuel Tropical Smoothie Cafe's growth nationwide," Crouch said.

The food and smoothie franchise currently has franchise opportunities across the U.S. in markets such as Indianapolis, Kansas City, Houston, St. Louis, Philadelphia, Pittsburg, Minneapolis and Columbus, among others. Fueled by its ongoing product innovation and consistent positive comp sales, Tropical Smoothie Cafe has experienced a surge of franchise development throughout the state that reinforces the brand's role as a leader in the fast casual segment. By 2020, Tropical Smoothie Cafe plans to have 1,000 stores open across the U.S.