News
Tropical Smoothe Cafe signs two multi-unit deals for Colorado
December 10, 2019
Atlanta-based Tropical Smoothie Cafe has signed two multi-unit franchise agreements to develop 38 cafes over the next five years in Colorado, according to a company press release.
The state has five locations open with two more under construction and slated to open in early 2020, in Highlands Ranch and Littleton. Husband-and-wife team Craig and Dianne LeMieux — along with their son Kyle and his wife Saverea LeMieux — have served as the brand’s Colorado area developers since 2016. The entrepreneurial family was integral to the signing of the recent multi-unit agreements, which will significantly grow the brand's footprint across the state, according to the release.
"The five existing cafes we have in Colorado have quickly become fan favorites, and the active communities here have continued to gravitate towards our better-for-you menu items," Craig LeMieux, area developer for Tropical Smoothie Cafe, said in the release. "This has resulted in an increased demand for additional cafes across the state, creating a tremendous business opportunity for experienced operators looking to diversify or be part of the brand's early growth in Colorado. My family and I have been thrilled to help drive the expansion of a brand we're so passionate about and can't wait to serve more communities in metro Denver and surrounding areas."
Tropical Smoothie Cafe is looking to add qualified franchisees to its growing brand and has franchise opportunities in select markets in Colorado including Fort Morgan, Mountain Towns, Aspen and Breckenridge, according to the release. Interested candidates should have business experience, along with $125,000 in liquid assets and a minimum net worth of $350,000. Candidates that meet these preliminary qualifications will need to make an initial investment ranging between $246,500-$580,500. The system boasts an average unit volume of more than $730,000 — the highest in the company's 22-year-history — with the top 50% reporting an AUV of more than $938,000.
The brand hopes to have 1,500 units open in the U.S. and reach an average AUV of $1 million by the end of 2025, according to the release.
