News

Tossed signs 20-unit franchise deal for metro NYC

November 9, 2011

Tossed has announced the signing of a 20-store franchise development agreement with Bolla Corporation, a New York-based real estate and franchise company, that will bring 20 locations to the New York City metro area.

"Tossed's new franchise agreement is one of the largest to date for the company, which has embarked on an aggressive expansion strategy over the past year due to our guests' overwhelming response to our offerings," said Jason Chodash, president of Tossed Franchise Corporation.

Bolla Corporation, founded by past International Franchise Association "National Franchisee of the Year" Harry Singh, is a privately-owned corporation focused on commercial real estate, construction and franchise development. The company's Bolla Oil subsidiary currently operates 41 ExxonMobil, Sunoco and BP service stations throughout the metro New York area, and is the largest ExxonMobil dealer in the United States.

Jay Singh, VP of Operations for Bolla Oil, will be Bolla's lead development executive for its Tossed franchises.

"We were looking at developing a salad restaurant concept ourselves, but after our real estate consultants raved about Tossed, we realized the potential," he said. "We were focused on time efficiency and the ability to serve guests the highest quality custom cuisine prepared in just minutes, even during busy lunchtime hours. We also see an opportunity to position ourselves, and Tossed, as the primary go-to, fresh fast casual restaurant concept."