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Top 100: Restaurants - PizzaRev

PizzaRev represents number 15 on Fast Casual's list of the Top 100: Restaurants.

February 28, 2015

PizzaRev represents number 15 on Fast Casual's list of the Top 100: Restaurants.

L.A.-based PizzaRev is revving up for a year of growth. The eight-unit chain will open four units by the end of the year, and Co-CEO Irv Zuckerman projects that number to be in the hundreds in the next five years. The chain plans to meet its growth goal via franchising and corporately owned stores, said Zuckerman, who said the 2-year-old chain launched its franchising program last year, naming Buffalo Wild Wings Inc. its first partner. The franchise relationship is not typical, however, considering BWW also holds a stake in the pizza chain. “BWW brings a variety of positive items, including history, credibility, connections and economies of scale, which all add to our positioning and growth potential,” Zuckerman said. “Since BWW has successfully navigated the franchise and corporate store model, we can take full advantage and separate ourselves from some without that wealth of experience.”

Zuckerman believes that customers will see the same potential that BWW saw with the chain’s complete customized “craft-your-own” model that not only gives customers control over pizza toppings but also allows them to select their sauces and beverage choices via the “Rev it Up” condiment and sauce center and Freestyle Coca-Cola machines. “We are one of the few to add kids meals to broaden the family appeal, especially in dense neighborhood locations. In the end, we are proud to offer a complete service model for our guests, partners and franchise partners,” Zuckerman said.