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Top 100: No. 40: Daphne's California Greek

October 15, 2012

Daphne's California Greek

Carlsbad, Calif. / No of units: 56

Established in 1991, this innovative Mediterranean brand was acquired by Wreath Equity LLC in August 2010. Last year, as part of a brand redevelopment campaign centered around healthy foods to fuel today's active lifestyles, the company rolled out a new name and new menu items, and initiated a brand ambassador campaign beginning with world champion surfer Kelly Slater.

Daphne's guests can score free food with Pita Points, a loyalty program, and enjoy sounds of emerging artists who showcase their talents through an in-store and online music program.

Download the complete 2012 FastCasual Top 100.