Franchising

The Great Greek to hit 100 units by year's end

Photo: The Great Greek

March 10, 2025

The Great Greek Mediterranean Grill's plans to have 100 restaurants open by year's end are coming along, considering the brand opened 19 restaurants in 2024, including its first international location in Canada and saw a 46% surge in systemwide sales year over year. It will add 40 restaurants domestically and internationally to hit its 100-unit goal.

"2024 was a milestone year for The Great Greek Mediterranean Grill as we expanded our footprint in the U.S. and celebrated our first international opening in Canada," Bob Andersen, president of The Great Greek Mediterranean Grill, said in a company press release. "Our rapid growth and record-breaking sales are a testament to the strength of our brand, the passion of our franchise owners, and the growing demand for high-quality Mediterranean cuisine."

Originally founded by a culinary-trained father and son duo, the brand has preserved the family's recipes and delivers meals in a staged format with real plateware and utensils, creating an elevated fast-casual dining experience that rivals full-service restaurants, Andersen said. It reached $73 million in systemwide sales in 2024, with catering sales up 43% last year and takeout orders through third-party delivery partners on the rise.

"The growing popularity of Mediterranean cuisine reflects a consumer shift toward fresh, flavorful and healthier dining options, and The Great Greek is at the forefront of this movement," said Ray Titus, CEO of United Franchise Group, of which The Great Greek Mediterranean Grill is an affiliated brand. "The brand's sustained sales growth and rapid expansion underscore its position as a leading brand in the segment, making now the perfect time to join our thriving franchise family."