Franchising

The Cumin Bowl serving Atlanta residents

provided

February 24, 2022

Chicago's The Cumin Bowl, is now serving its customizable Indian bowls, in and around the Buckhead neighborhood of Atlanta. Located at UPop, the upscale convenience store by Savi Provisions, the brand's entrance into the Atlanta area was facilitated by Atlanta-based Franklin Junction, the restaurant e-commerce network that provides customers with access to some of the hottest restaurant concepts nationwide, according to a company press release.

The Buckhead location brings the brand one step closer to reaching its goal of expanding into 25 cities across the U.S. by the end of 2022.

Available for delivery, consumers may order from all major delivery platforms, including UberEats and DoorDash, as well as the thecuminbowl.com.

"We're passionate about making healthy Indian food more accessible to all Americans, one bowl at a time," Ragoth Bala, co-founder of The Cumin Culinary Brands, the brand's parent company, said in the release. "The Cumin Bowl's menu features curated dishes from throughout India, but with a familiar flair that customers will enjoy. We believe Indian food will soon be a staple in Americans' weekly lunch and dinner routines, along with Chinese, Mexican, and Italian cuisines."

In addition to The Cumin Bowl restaurants, The Cumin Culinary Brands provides 5-minute Indian meal kits that customers can make at home, under the brand The Cumin Club. The direct-to-consumer meal kit subscription service offers curated meal plans drawn from authentic regional Indian cuisines, with meals curated by local chefs across India, freeze-dried, and delivered to customers' doorsteps for $4.99 per meal.

"We're thrilled to introduce The Cumin Bowl's fresh take on Indian food to Atlanta and add The Cumin Bowl to our roster of brands that span across a variety of cuisines," Rishi Nigam, CEO and co-founder of Franklin Junction, said in the release. "Our Host Kitchen network enables us to offer authentic, high-quality brands like The Cumin Bowl to people all across the country."