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The Counter 2006 sales surpass $3.3MM

January 7, 2007

LOS ANGELES — The Counter, a fast-casual burger concept, said 2006 systemwide sales surpassed $3.3 million. The company projects 2007 sales will surpass $15 million. 
 
According to a news release, 95 restaurants are currently under development and are scheduled to open throughout the country over the next three years. The Counter recently opened the first franchised location in Palo Alto. The company said it will open 12 to 15 restaurants in 2007, followed by 20 to 25 in 2008.  Long-range projections call for as many as 400 to 600 U.S. locations.
 
There are currently two stores open for business.

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