Operations
Sweetgreen scooping up Spyce
August 24, 2021
Los Angeles-based Sweetgreen is acquiring Spyce, a Boston-based restaurant company that created Infinite Kitchen, an automated culinary tool designed to balance the core elements of cooking technique, measurement and timing.
"Spyce and Sweetgreen have a shared purpose," Jonathan Neman, co-founder and CEO of Sweetgreen, said in a company press release. "We built Sweetgreen to connect more people to real food and create healthy fast food at scale for the next generation, and Spyce has built state-of-the-art technology that perfectly aligns with that vision. By joining forces with their best-in-class team, we will be able to elevate our team member experience, provide a more consistent customer experience and bring real food to more communities."
Sweetgreen is determining when and where they will introduce Spyce's technology into its restaurants but said the main drivers for the acquisition were:
- People: Sweetgreen team members will be able to focus more on preparation and hospitality moments while having the opportunity to work with state-of-the-art technology. The company will also invest more in training and development to support team members to become head coaches, and interested team members will be able to develop technology-facing skills to operate and maintain Spyce technology, according to the release.
- Customers: The partnership will help generate faster and more consistent orders, creating an even more seamless customer experience and furthering Sweetgreen's position as a forward-thinking, fast casual restaurant.
- Food: Lastly, it will help further the company's mission to provide nutritious, real food.
"As operators in the healthy, fast casual space, Sweetgreen has long been the brand that we have most admired," Michael Farid, co-founder and CEO of Spyce, said in the release. "We're excited to come on board to join another inspiring, founder-led company, and to work together to blaze the trail for the future of this industry."
The acquisition is subject to customary closing conditions and is expected to close in Q3 of 2021.
Founded in 2007, Sweetgreen has over 130 brands.
