News

South Korea next target for The Habit

Photo: The Habit

October 10, 2019

The Habit Burger Grill is setting its sights on South Korea as its next international growth target and has partnered with Bridging Culture Worldwide to attract multi-unit franchise development companies from the country.

"South Korea, with its savvy consumers, open minded culture and interest in global brands is an ideal marketplace for The Habit Burger Grill’s expansion," John Phillips, The Habit Burger Grill’s chief global business partnership officer, said in a company press release. "The people of South Korea appreciate quality food and enjoy the fast-casual experience. We look forward to working with Bridging Culture Worldwide to find the right franchise partner to ensure our mutual success."

Celebrating its 50th anniversary this year, The Habit Burger Grill has more than 265 restaurants in 12 states and six international locations.