April 4, 2023
Smoothie King is adding six smoothie bowls to the menus at its over 1,100 locations nationwide. The launch also debuts Smoothie King's red spoon, complementing the brand's signature red straws.
"At Smoothie King, we're proud to offer innovative menu items that meet the needs of our guests and fit naturally into their active lifestyles," Smoothie King CMO Marianne Radley said in a company press release. "Over the last 50 years, we've honed our craft as the king of delicious and nutritious smoothies. Now we are introducing these incredibly fresh, satisfying smoothie bowls as a new offering that we know our guests will love."
Each bowl has a base of açaí or pitaya, commonly known as a dragon fruit feature, wholesome ingredients such as whole, non-GMO fruits and contains no artificial colors, flavors or preservatives. The bowls have up to 11 grams of protein and range from 450-610 calories.
The açaí bowls include:
The pitaya bowls include:
Guests can get early access to smoothie bowls by downloading and ordering Tuesday via the Smoothie King app. Smoothie bowls will be available to all consumers nationwide by Thursday.