September 28, 2018
Smashburger is again offering its Smash Pass this holiday season for $100. Available online only, the pass grants customers a free entree every day from Nov. 5, 2018, to Feb. 14, 2019, at participating locations, according to a company press release.
Last year, the Smash Pass offered $1 burgers every day, but the brand has raised the stakes with 100 days of completely free Smashburgers, said David Martinelli, VP of Marketing.
"Our fans raved about the original Smash Pass and have been begging for it to make a comeback," he said in the release. "We wanted to elevate the experience for our most loyal fans and really give them a lot of burger for their buck. Getting more than $600 worth of burgers for just $100 really takes the sting out of the expensive holiday season."
To buy the pass, customers must visit Smashburger.com/SmashPass and sign up for the SmashClub rewards program. They can then purchase the Smash Pass for $100.