News

Slim Chickens receives fat investment

July 18, 2019

Slim Chickens has accepted an investment from Atlanta-based equity investment firm 10 Point Capital. Although terms of the deal were not disclosed, Founder and CEO Tom Gordon said it's enough to help the brand achieve its goal of opening 600 stores over the next 10 years.

Tom Wells, managing partner at 10 Point Capital, agreed, saying that his firm's goal was to create dominant franchise brands.

"Slim Chickens is certainly a vibrant, distinctive brand," he said in a company release. "Whether in Little Rock, Arkansas, or Central London, we found in our diligence that Slim Chickens has quickly established a loyal following in whatever market it enters. With a strong foothold in the U.S., United Kingdom and Kuwait, Slim Chickens is poised for significant growth."

The brand, which has more than 80 locations in 14 states, the UK and Kuwait, opened its fourth UK location in Birmingham, England, earlier this month and will add units in Southaven, Mississippi and Owasso, Oklahoma, followed by a series of openings across the Southeast and Midwest U.S. in the fall. 

"Our growth is really starting to reach the velocity we've been working towards," Slim Chickens COO Sam Rothschild said in the release.