News

Slapfish premieres behind-the-scenes video

February 12, 2014

Slaphfish, a fast casual seafood brand based in Orange County, Calif., launched this week the first in a series of videos that takes customers behind-the-scenes during the making of some of its dishes. The first 1-minute video features Chef Andrew Gruel's Lobster Roll, according to a company press release.

Slapfish, which began as a food truck and morphed into a brick-and-mortar location last year, will continue to release more of these "making-of" videos, according to the release.

Watch the video below.

Read more about marketing.