Franchising

Shake Shack bets on Massachusetts with casino opening

September 8, 2021

Following the openings of its Somerville and Burlington Mall locations earlier this summer, Shake Shack is opening its 11th Massachusetts location Saturday at Encore Boston Harbor on the main casino floor as part of Encore's new WynnBET Sports Bar. Situated on the Mystic River, Encore Boston Harbor features more than 210,000 square feet of gaming space, 671 hotel rooms, a spa, salon and fitness center, specialty retail shops, a variety of dining and lounge venues and more than 50,000 square feet of ballroom and meeting spaces, according to a company press release.

The Encore Shack will celebrate its opening day by donating $1 to Project Bread for every burger sold, which is part of Shake Shack's larger mission to Stand for Something Good, according to the release. Project Bread connects people and communities in Massachusetts to reliable sources of food while advocating for policies that make food more accessible — so that no one goes hungry.

"We are incredibly excited to partner with the Wynn team and join the dynamic dining options at Encore Boston Harbor and bring our classic burgers and shakes to a fun and lively atmosphere," Andrew McCaughan, Shake Shack CEO, said in the release. "We continue to be grateful to the Greater Boston area for enthusiastically welcoming us over the years, especially this summer, and are excited to share the Shack experience with even more Massachusetts locals and visitors alike with this opening."

The Shack welcomes guests to order their meal at and within the WynnBET Sports Bar or while playing at a gaming table or machine. Guests may also place orders directly from the Shack's counter or via the Shack app.

Additionally, all Massachusetts Shake Shack locations are hiring for all levels. The Encore Shack is offering a starting minimum wage of $18 per hour.

Shake Shack has over 300 locations in 27 U.S. States and the District of Columbia, including more than 100 international locations across London, Hong Kong, Istanbul, Dubai, Philippines, Singapore, Mexico, Tokyo and Seoul.