Operations

Scooter's Coffee opens HQ to support 'unprecedented growth'

Provided

November 3, 2022

Scooter's Coffee, which has nearly 600 locations in 28 states, has relocated its Omaha-based headquarters to 11808 Miracle Hills Dr., also in Omaha. The 101,004-square-foot space features open workspace large windows and conference and collaboration rooms encompassed by glass and strategically located in the middle of the building to promote team building. The space was modeled after the company's entrepreneurial spirit, family feel and core values, according to Mikala Friedrich, VP of human resources at Scooter's Coffee.

"As Scooter's Coffee continues its commitment to intentional growth, it's critical to keep our Core Values of Integrity, Love, Humility and Courage at the heart of what we do," Friedrich said in a press release. "Collaboration, connections and our working relationships form a foundation of trust that inspires our employees to thrive, innovate and propel Scooter's Coffee forward."

During the pandemic, Scooter's Coffee's speed-focused, drive-thru kiosk franchise model resonated with new and loyal customers, resulting in unprecedented growth of the brand, requiring it to provide additional support for franchisees across the country, Friedrich said. The headquarters will house several core departments, including operations, marketing, human resources, finance, IT and legal. There will be flexibility and technology for both in-person and remote employees to come together in large groups and spark ideas in a cross-functional work setting. It also supports training and onboarding for franchisees, allowing for immediate immersion to the brand positioning, "There's Just Something About Scooter's Coffee."

"From the moment you step into our new headquarters, you are greeted by images of our core values and rich history, store locations and smiling baristas, in addition to ripe coffee cherries and the farmers who harvest them. These images tell our story and keep us focused on what matters most, our customers, Friedrich said. "There is love in every cup of Scooter's Coffee served, and we want all of our employees to feel loved and recognized as well."