News

Salata launches online ordering platform

October 7, 2019

Salata, a Houston-based fast casual brand, has launched an online-ordering experience, built by Chepri, that integrates a new tech suite and loyalty program.

"Salata leveraged us to generate a satisfying, customized digital guest experience capable of significant impact within the market," Chepri CEO Jeff Myers, said in a company press relase. "Today's customers are both tech and time-savvy, and expect a frictionless experience that delivers on the promise of a better dining journey."

Through a partnership with design agency GS&F and technical consultant Exopsol, Chepri developed Salata's online ordering experience with functionality and feature sets that include online ordering capabilities provided by Olo. These include a mobile-optimized guest checkout, signing in, managing a signed-in account, signing out, checking out as a signed-in user, modifying a product, editing products from the cart, changing locations and group ordering. Of particular note was the addition of an allergen filter, a recipe help tool that provides suggestions, and of course, salad customization, according to the release.

"Salata has been empowered with digital solutions that increase convenience, winning over guests from competitors while growing existing consumer spend," Myers said in the release. "Our online ordering and integration development will increase revenue for Salata. Other Chepri clients have seen 300 percent digital growth."