News

Saladworks reports record sales

October 17, 2011

Saladworks' same-store sales rose an average of 15 percent in September and October when compared with the same period in 2010.

The company credits the jump in sales to the addition of its pick-two combo meals to its menu, along with its current TV commercials.

"Combos are a brand-new menu item that was introduced earlier this year," said John Scardapane, chairman/CEO. "We can absolutely see a correlation between the time the ads began running and an increase in combo meal sales."

In addition to the Saladworks restaurants being more profitable, there's been an increase in franchise sales. The company's franchise sales revenues have grown 169 percent from 2010-2011, year-to-date.

"Saladworks' support really sets us apart from other franchise concepts in our industry, and we believe that support starts from day one," said Scardapane.

New location opens in Annapolis

Saladworks opened its first Annapolis-area store today in the Annapolis Towne Centre at 1901 Towne Centre Blvd., under the ownership of childhood friends, Derek Morrell of Severna Park and Nicole Roudiez of Annapolis. While this is their first Saladworks, both have backgrounds in the foodservice industry.

"Derek and I are excited to bring this healthy option to the Annapolis area," Roudiez said. "The area is an untapped market for Saladworks and we think the concept will do well here."

This is the first of three stores the pair will be opening in the Annapolis area. To celebrate, they'll be having an opening special - $5 salads all day on Nov. 1

"The Annapolis store is another brick in Saladworks' strong foundation," said Scardapane. "We hope the people in the area become as fanatical about enjoying our salads as we are about creating them."