March 14, 2022
Roll-Em-Up Taquitos, which is expanding its presence across the U.S. by selling agreements last year to open 420 units, will offer Pepsi products at all corporate and franchise owned restaurants. Refreshments under the agreement include Pepsi, Diet Pepsi, Mountain Dew, Horchata Agua Frescas and Dr. Pepper, through its bottling partnerships, according to a company press release.
"We're very excited to begin our partnership with PepsiCo," Chris Wyland, chief development officer of the Roll-Em-Up Taquitos Franchise Group, said in the release. "I grew up a huge Pepsi fan. The Pepsi team has demonstrated a commitment to Roll-Em-Up Taquitos by creating a strong program that will be very beneficial to our franchise partners nationwide."
Founded in 2019 and franchising since 2021, Roll-Em-Up Taquitos has three locations in California, with 461 in various stages of development.