Staffing

Potbelly appoints CMO

Potbelly Corporation has hired David Daniels as CMO. Provided

August 18, 2021

Potbelly Corporation has hired David Daniels as CMO, where he will report to Bob Wright, president and CEO and lead the branding, marketing and digital teams.

"We are very excited to welcome David to the Potbelly family," Wright said in a company press release. "He brings significant executive experience and success leading some of the world's best-selling brands, delivering top- and bottom-line growth. We will immediately benefit from his broad experience in sales and marketing, consumer goods, QSR hospitality and e-commerce."

Prior to joining Potbelly, Daniels served as SVP of Marketing at The Food Hall Co. in Dallas, Texas. He has spent more than 20 years as a marketing executive bringing classic brand marketing experience in consumer packaged goods from Anheuser-Busch InBev SA/NV, as well as restaurant experience from Pizza Hut and YUM Brands Inc.

Potbelly has 400 company-owned shops, while franchisees operate over 40 shops in the U.S.