Operations

Plant Power debuts flagship location in Vegas

Provided

October 21, 2021

San Diego-based Plant Power Fast Food, a 100% plant-based fast casual chain, opened a flagship location last week in Las Vegas.

Located at the intersection of Interstate 95 and Craig Road in North Las Vegas, Plant Power's first location outside of California and 10th overall features a mid-century modern design atmosphere with indoor and outdoor dining, floor-to-ceiling windows, a drive-thru as well as traditional counter service and a self-order kiosk, according to a company press release.

In keeping with the company's strategy to leverage both corporate and franchise development in order to accelerate growth, the Las Vegas location is a partnership with Scale x 3 Management, a hospitality and commercial retail real estate group founded by restaurateurs Randy Corrigan, Barry Tu and McKenzie Cox.

"Scale x 3 embodies everything we'd hoped for in a franchisee, both in terms of their commitment to the mission and also the experience and infrastructure required to operate a high-volume concept like Plant Power Fast Food," Zach Vouga, Plant Power president and COO said in the release.

Plant Power co-founder and CEO Jeffrey Harris said consumers were looking for something more than the one or two plant-based options currently being offered at many fast-food establishments.

"We're grateful to see major chains adding plant-based options to their menus, but there's no doubt that consumers are seeking out progressive new brands with an authentic commitment to taste and sustainability," he said in the release. "The massive growth that we've experienced since we started in 2016 is proof that the time is right for a major 100% plant-based, cruelty-free, sustainable and healthier option in the fast-food segment."

Founded in 2016, Plant Power has four locations in development, including a flagship restaurant in Hollywood near the Paramount Studios lot scheduled to open this December.