August 20, 2013
L.A.-based PizzaRev is officially entering the franchise arena as part of its strategic growth plan.
"We will continue to rapidly expand our corporate-stores, and we are excited now to offer others the opportunity to participate in the PizzaRev story. We have been steadfastly focused on honing our model for the past year, and now are positioned to achieve our long-term goals while satisfying the high-quality franchisees we intend to engage," said PizzaRev co-CEO Rodney Eckerman.
PizzaRev has hired Mark Lyso to spearhead the franchise initiatives. Lyso was most recently director of franchise development for Sizzler USA, and he joins the PizzaRev team as VP of franchise development.
"Mark's insight and past experience in the industry, which includes his expansion of the Famous Dave's franchise from 2 to 175 units, will be invaluable to achieving our growth goals," Eckerman said.
PizzaRev allows guests to build their own custom pizzas, choosing from a variety of sauces, cheeses, and toppings for one price. The chain has filed to franchise in all 50 U.S. states, hoping to partner with experienced multiunit franchisees, said PizzaRev Co-CEO Irv Zuckerman.
PizzaRev opened in El Segundo, Calif., earlier this month and opens its newest corporate store in Oxnard, Calif., this week with additional L.A.-area locations currently under development in Burbank, Van Nuys, Bakersfield, Thousand Oaks, Camarillo, Los Angeles and Westlake Village coming in 2013 and 2014.
PizzaRev is poised to continue its growth in the community and outward with its new partner Buffalo Wild Wings Inc., which earlier this year announced an equity-investment in PizzaRev.
"Buffalo Wild Wings' investment recognizes PizzaRev as a leader of an emerging restaurant concept with high growth potential," said Kathy Benning, Buffalo Wild Wings EVP of global marketing, brand and business development. "Along with chicken wings, pizza is one of America's most popular foods and we believe that PizzaRev has great potential for continued growth and we are excited to see PizzaRev begin their franchise program."
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