Technology

Ovation launches tools to sharpen restaurant CX

Photo: Ovation

July 29, 2025

Ovation, a guest experience platform for multi-unit restaurants, has launched several tools to help operators measure, manage and improve guest experience, including Competitive Pulse. The feature allows operators to compare their guest experience with up to five competitors at each location. The data comes from public online reviews and is categorized by artificial intelligence into 34 restaurant-specific topics.

"Savvy restaurant operators keep a close eye on what the competition is doing," Renee Curtis, senior product manager at Ovation, said in a company press release. "Competitive Pulse makes benchmarking easy and actionable, so brands can spend less time guessing and more time improving."

The Summer 2025 release also includes:

• Review Response Visibility to track how teams respond to public reviews.
• Smarter User Management with bulk user invites, API access and support for Google and Microsoft single sign-on.
• Crisp POS Integration to automatically trigger Ovation surveys after a guest order.

Ovation supports the guest experience for thousands of restaurant locations, helping them recover guests in real time, boost online reviews and gain operational clarity.

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Ovation

How Great Restaurants Get Better - Guest Experience Management Platform

Ovation is a guest experience platform for multi-unit restaurants that starts with a 2-question survey to drive revenue, streamline guest recovery, and easily improve operations. Thousands of restaurants, including leading brands like Dave's Hot Chicken, use Ovation to get more feedback, recover guests in real-time, and improve.

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