Delivery

Original ChopShop brings delivery in house

Provided

September 3, 2020

Original ChopShop has hired several drivers to deliver orders placed directly through originalchopshop.com or the chain's Original ChopShop Chops loyalty app.

Original ChopShop, like most restaurants, has historically relied on third-party platforms, such as DoorDash, Uber Eats and Postmates, for delivery services. When the pandemic hit, the brand set out to keep its team employed while also generating as many off-premise sales as possible. These two goals led to the implementation of an internal delivery system.

"We saw an opportunity to control and improve the digital and delivery experience for our guests, all while avoiding third-party commission fees," Jason Morgan, CEO of Original ChopShop, said in a company press release. "There's an old adage that says, 'between cost, speed and quality, you can only achieve two at any given time,' but we have found a way to give our guests all three. With the recent launch of our Chops App and our new internal delivery system, we now own the entire Original ChopShop digital experience. We are also creating new jobs, which is essential given the climate of our industry. We are excited for these advancements and look forward to continuing innovation to deliver the best guest experience possible."

Now that the chain has brought delivery in house, Morgan said orders will be 25% less expensive and arrive up to 15 minutes faster.

Founded in Old Town Scottsdale, Arizona in 2013, Original ChopShop has 15 locations in Phoenix and North Texas and is continuing expansion.