Franchising

Native Foods debuts brand's refresh

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February 3, 2022

Native Foods, a vegan fast casual brand, is debuting its third Colorado location Monday. Opening in the suburb of Lone Tree in the Lincoln Commons Shopping Center at 9996 Common St., the location marks the Chicago-based brand's first opening since 2014, and also is the debut of its recent brand refresh.

Created in partnership with Toky Branding and Design, the brand's identity features an updated logo as well as the slogan: "Down-to-Earth Delicious," CEO Carin Stutz said in a company press release. It has a light and airy interior, accented with light-colored woods, bright and cheery lighting and bold and playful wall decor featuring the brand's "vegetable friends." The restaurant offers indoor seating for 52 guests.

"We are so excited to finally be back in growth mode, and cannot think of a better location than Lone Tree," she said. "We felt the area is home to many guests we already welcome at our other locations, and a nice residential and commercial base to support both our lunch and dinner services. We can't wait for community members to experience the 'original' plant-based fast-casual restaurant — after all, we were plant-based before it was cool!"

Native Foods has locations in Chicago, Denver, Boulder, Los Angeles, Orange County, Palm Springs and San Diego.