Franchising
Naf Naf plans Midwest expansion
December 17, 2021
Naf Naf Middle Eastern Grill is continuing to "fan the flame" of its growing franchise family with more expansion planned in the Midwest, according to a company press release.
After locking up multi-unit deals in Charlotte and Atlanta, the franchise has signed two multi-unit area development agreements in Southern Illinois and Northwest Indiana, adding eight new locations to its growth plan.
"We're extremely pleased that we are able to continue our growth during an admittedly challenging time for our industry," Greg Willman, CEO of Naf Naf, said in the release.
Naf Naf plans to open 15 to 20 additional franchised locations by the end of 2022.
"With our well-seasoned leadership team — excuse the restaurant pun — driving innovation and execution, there's nothing but healthy growth on the horizon," Devin Handler, VP of brand barketing, said in the release. "It's the next best thing you didn't know you loved. If you're into roasted chicken, scratch-made sauces and fresh baked bread — you're into Middle Eastern food and Naf."
Inspired by tradition, Naf Naf's hospitality paired with handmade dishes derived from Old World recipes create a welcoming atmosphere where guests are invited to "fan their flame" of culinary exploration. Every order is customized to customers' liking with choices of top-quality meats, like its Chicken Shawarma, slow-roasted on a vertical skewer, to crisp falafel and pita baked in-restaurant throughout the day.
Naf Naf is headquartered in Chicago with 29 locations across the U.S.
