Marketing

Naf Naf Grill feeding the hungry with a 'snap'

Photo: Naf Naf

January 10, 2024

Naf Naf Middle Eastern Grill is partnering with Gift A Meal, a cause-marketing platform committed to addressing local hunger in the local communities where Naf Naf restaurants operate.

Through this collaboration, every customer who snaps a photo of their Naf Naf order will trigger a donation to a local food bank. The initiative is designed to provide a meal to those in need, aligning with Naf Naf Grill's commitment to bring people together and share a meal beyond the dining table, said Nico Nieto, CMO of Naf Naf Grill.

"We are very excited to embark on this journey with Gift A Meal, we remain focused on making a real positive impact in the community," he said in a company press release. "The goal is to contribute in helping those facing food insecurity, especially after the holidays which is a critical time when donations drop. We look forward to the shared success and impact this program will bring, as we work together to make a difference, one photo, one meal at a time."

The program will be available through February at all Naf Naf Grill 39 locations.

"GiftAMeal is thrilled to join forces with Naf Naf.. Everything on Naf's is delicious, fresh and beautiful, and their craveable food leads to mouth-watering photos and now customers can turn those into a meal for their local community food bank," Gift A Meal's Alison Van Bergen said in the release. "We are excited to watch the Naf Naf customers help heal hunger across 12 states — spice it up and share a photo."