Muscle Maker Grill and Inergetics, a developer of nutritional and consumer health products, are launching a new product line of booster supplements for the restaurant’s locations across the U.S.
May 19, 2015
Muscle Maker Grill and Inergetics, a developer of nutritional and consumer health products, are launching a new product line of booster supplements for the restaurant’s locations across the U.S.
The Muscle Maker Grill booster supplements are intended to meet the growing consumer demand for customized smoothies and protein shakes as well as help Muscle Maker Grill franchisees expand their drink menu and profitability, said Jim Kras, CMO of Inergetics.
"We are excited to grow our partnership with Muscle Maker Grill, the leading fast casual chain that shares our company's focus on promoting health and fitness," he said. "This new product line will allow Muscle Maker Grill to sell its branded booster products as a retail item direct to consumers opening a whole new sales channel for the franchisees."