January 17, 2023
Mooyah Burgers, Fries & Shakes, a nearly 100-unit burger franchise, has promoted Beth Stockmoe, who has served as senior director of operations for the past four years, to VP of operations.
"I had never thought about working at Mooyah before; I honestly thought I'd end up retiring from Zoe's at the time," she said in a company press release, "but Mooyah was my kid's favorite restaurant. Every time we would go to the pool during the summer, he wanted to go to Mooyah right afterward. We already loved the brand, so the thought of coming to work for Mooyah and being a hero to my kid… that was really enticing."
After meeting the crew, Stockmoe said she was overwhelmed by the passion everyone on the team held for the brand.
"Right now, times are tough with inflation," Stockmoe said in the release. "We've got an intense focus on the economic model, but we are also so proud of our food quality and ingredients. We're working to improve our prime costs without negatively impacting our quality. Passing price hikes along to the Guests just isn't an option."
This strategy is coming to life in many forms, but some of the most notable are Stockmoe's efforts to better monitor food waste and packaging. Improving the labor model and efficiencies within the kitchen will naturally impact food waste. She plans to empower franchise owners with a new back-of-house office system that will more accurately report inventories, allowing owners to see exactly where inventory is falling short. With this information, they can coach their teams to better prevent waste and address these challenges at the restaurant level.
Another substantial source of cost is packaging materials. As she works around this issue, Stockmoe is thinking of packaging solutions that will both decrease cost, improve the quality of the food and continue to promote the Mooyah name, according to the release.