News

Menchie's CEO featured on 'Undercover Boss'

October 25, 2013

Menchie's CEO Amit Kleinberger will appear tonight on the CBS series "Undercover Boss" at 8 p.m./7c. During his journey to different franchise locations across the country, Kleinberger will take a behind-the-scenes look while performing tasks of all employee levels, such as maintaining yogurt machines, putting on the Menchie mascot costume and even working on a dairy farm, according to a company press release.

"The 'Undercover Boss' opportunity has made a tremendous impact in my life as CEO and has given me a deeper appreciation for everyone who is a part of our Menchie's family. As a CEO, I do not always have the opportunity to interact with our in-store leaders and to see firsthand the dedication and hard work put in on a daily basis," Kleinberger said. "Beneath my disguise, I was able to discover key factors in the success of our company's growth across the world. Happiness and smiles are promoted throughout our Menchie's family, and by working side-by-side with some of our team members, it felt great to see our core values come to life in stores."

To celebrate Menchie's appearance on the show, viewers can text "MENCHIES" to 35350 during the airing to receive a text offer for a free 5-ounce frozen yogurt. To redeem the free frozen yogurt, guests must present the offer on their phone in-store. The offer is only valid from Oct. 26 through Oct. 27 at participating Menchie's locations.

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