News

Melt Shop reports solid growth following domestic, international franchising efforts

February 6, 2018

Melt Shop reported today strong 2017 results following the launch of its domestic and international franchising efforts. The emerging franchisor signed three franchise agreements to develop 26 locations worldwide in Pennsylvania, New Jersey, Delaware, Staten Island and the Middle East. To date, Melt Shop has nine locations open, with plans to grow to 100 locations over the next five years, according to a company press release.
 
"We could not be more thrilled with the level of excitement and interest from prospective franchisees so soon after launching our franchise program. It's truly a testament to Melt Shop's proven business model and scalability, and our partners' shared commitment to bring Melt Shop to the masses," Spencer Rubin, founder CEO of Melt Shop, said in the release. "We're looking forward to continuing this momentum in 2018, and recruiting even more qualified partners to join the brand."
 
Melt Shop will open 18 locations across Pennsylvania, New Jersey, and Delaware with new franchise partner Drew Smith, a seasoned multi-unit franchisee with Five Guys.
 
"Backed by fellow Five Guys franchisees, Melt Shop was the clear choice for me when I decided to diversify my portfolio," said Smith, CEO of Rockham Melt, LLC. "Its smooth and efficient operations coupled with its focus on food quality and customer satisfaction make it a winning combination. I'm eager to begin this journey with Melt Shop and stand behind an emerging concept I love."
 
Founded by Rubin in 2011, Melt Shop began franchising in 2017, after opening eight corporate locations throughout New York, Philadelphia and Minneapolis. The company signed a multi-unit deal to open seven restaurants in the Middle East, four of which will open by the second quarter of 2018. Several domestic locations will open in 2018, including in Delaware and Staten Island Mall in Staten Island, New York.
 
Melt Shop is seeking qualified franchisees to join the brand and has opportunities domestically in markets such as the Northeast, Midwest, Florida and in most international markets, including the Middle East, Southeast Asia, Japan, China, India, Mexico, South America, Canada, Western Europe and Australia. 

The chain, according to the release, is poised for excellent ROI with an estimated initial investment range of $368,240 – $698,800 for the first location, including a franchise fee of $35,000 and a sales range of $1,016,984 - $1,640,406 (sale range based on Melt Shops' six corporate restaurants open over 12 months as of the end of 2016, as referenced in Item 19 of the 2017 FDD).