February 11, 2019
Melt Shop has opened it fifth New York City location, this time in the Union Square community of Manhattan at 135 4th Ave.
The restaurant, which marks the brand's ninth in New York and first of 2019, opened eight years after the first New York store. That initial location, according to a press release, was a walk-up counter restaurant.
"Although we've been developing rapidly outside New York City, we've never forgotten where we came from and believe it's important we stay true to our roots. We're thrilled to have the opportunity to continue to grow throughout the city, branching into new neighborhoods and growing our footprint in our hometown," said Spencer Rubin, founder and CEO in the release.
Melt Shop in Union Square features the newest storefront design and kitchen package and brand's latest innovations, including housemade chicken tenders and the vegan burger melt, as well as online ordering.