Operations
McAlister's surpasses $1B in sales
March 4, 2024
After unlocking untapped revenue streams such as digital ordering, pickup windows, tableside service, to-go, and catering innovation, McAlister's Deli has reached the $1 billion systemwide sales milestone and reported an average unit volume of over $1.9 million for its traditional locations. Founded in 1989 in Oxford, Mississippi, it began as a regional brand but has expanded to 539 units in 29 states.
"We are grateful to our loyal guests, our franchisees and restaurant team members who deliver our brand promise each and every day," Mike Freeman, McAlister's Deli chief brand officer, said in a company press release. "Every decision we make — from brand development, menu innovation and digital enhancements — is made with our guests and franchisees top of mind. Prioritizing this business model has been imperative to our success and continued growth."
The brand's strong unit-level economics and AUV draw franchisees to the brand, as franchisees achieved $1,922,992 average net sales for fiscal year 2022. Additionally, new restaurants continue to break records for their opening performance, Freeman said.
Atlanta-based GoTo Foods (formerly known as Focus Brands) owns Auntie Anne's, Carvel, Cinnabon, Jamba, Moe's Southwest Grill, McAlister's Deli and Schlotzsky's as well as Seattle's Best Coffee on military bases and in certain international markets.
