News

Maui Wowi partners with Popchips

November 13, 2013

Maui Wowi Hawaiian, a healthy fruit smoothie and Hawaiian coffee chain, has announced its newest wingman and snack item partner, Popchips. Maui Wowi Hawaiian will be exclusively offering select flavors of Popchips in all participating store locations and events nationwide. The partnership between Popchips and Maui Wowi creates additional options for customers who have dietary restrictions, as both offer gluten-free products. In addition, Maui Wowi offers a dairy-free smoothie option.

"Pairing Popchips' healthy snack options with Maui Wowi's nutritious fresh fruit smoothies and gourmet coffee is an ideal match," said Mike Weinberger, CEO of Maui Wowi Hawaiian. "We are excited to kick off this partnership with a unique promotion and hope both Maui Wowi and Popchips fans enjoy choosing their favorite flavor combination virtually as well as our events and our stores."

That promo is a two-week social media contest that challenges fans to choose their favorite dynamic snack duo. The snack pair challenges consumers to create their favorite Popchips and Maui Wowi Hawaiian combination. Fans will choose from three beverage and chip flavor pairs and give it a name. The contest will end Nov. 26, and the entry with the best wingman pair and nickname will be announced Dec. 2. The winner will receive a prize package with snacks from both companies including chips, Hawaiian coffee, T-shirts and much more.

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