February 21, 2020
Middle Eastern fast casual Mamoun's Falafel is opening another New Jersey location, this time in Paramus.
It marks the brand's fourth store in the state and is part of a 20-unit deal with franchise group Prospect Capital Restaurants, according to a press release. The next store to open will be in East Rutherford this year, and the group is scouting sites for another 16 stores in the state.
"More and more diners are looking for globally influenced cuisine and healthier options, and we are able to offer the diverse menu they crave," Mamoun's Falafel CEO Hussam Chater said in the release.
Mamoun's Falafel is on target to expand beyond 1,000 units within the next few years.
"We recently opened the first of six locations in Atlanta," Chater said. "We have franchise deals in Los Angeles and Chicago, helping us take Mamoun's Falafel coast to coast. My father built his legacy on serving authentic, flavorful food, and our family is proud to bring his recipes to families across the country."