News

Main Squeeze Juice Co coming to Houston

October 27, 2017

Main Squeeze Juice Co. is headed to Houston. The New Orleans-based franchise will open its first area store in December in the Meadows Marketplace at 6825 S. Fry Rd. in Katy, a news release said.
 
The 1,800-square-foot-store will be the first of 10 to 15 locations Main Squeeze hopes to open in the area over the next few years. According to co-founder and CEO Thomas Nieto, the expansion will be accomplished through franchising and corporate-owned stores. 
 
"Inside of the larger health and wellness industry, juicing has become a hot lifestyle market," he said in a company press release. "But unlike fad diets and food crazes on the opposite end of the health spectrum, the all-natural juice bar has not only survived, but has grown and diversified to the point that it can no longer be called a trend with any seriousness. Through our expansion, we look forward to changing the lives of those people that are looking for a healthier and more convenient way of fulfilling their nutritional goals."
 
To augment the company’s growth, Main Squeeze is seeking franchise partners with a passion for clean, healthy eating and living. Including a franchise fee of $35,000, the total investment to open a 1,300-1,800 square-foot Main Squeeze Juice Co. store ranges from $182,200-$441,100, according to the release. A typical location will seat 15-to-25 people and will retain approximately five-to-10 employees.
 
"Main Squeeze has unlimited growth potential as we can operate in literally any type of location where millennials or young professionals exist," Nieto said. "From colleges and universities to sports arenas, airports and malls, we are poised to grow everywhere. In smaller footprints, Main Squeeze is a perfect complement to businesses such as gyms, coffee houses and health food stores."