News

LYFE Kitchen plants seeds to grow nationally

March 11, 2013

LYFE Kitchen held a grand opening celebration March 8 for its second unit, located in Culver City, Calif. During the event, CEO Mike Roberts announced the brand's plan for expansion, which includes two more Southern California locations to open this year, in Tarzana and West Hollywood.

LYFE Kitchen's first franchise agreement has also been signed with Carey Cooper, who will expand the concept in Chicago.

Additionally, the company is actively seeking additional corporate locations in Northern California and locations and franchisees to expand into Denver, New York City, Austin, Texas, Boston and Washington D.C.

"We look forward to strengthening our roots here in Southern California and expanding to new regions," Roberts said. "From the moment each location is selected until well after the first fork is raised, LYFE immerses itself in the local community and establishes strong relationships with suppliers, local community leaders and charitable groups."

Following the grand opening event in Culver City, LYFE Kitchen donated remaining produce to local charity, Chefs to End Hunger.

The new location's menu includes Brussels sprouts from Weiser Family Farms, berries from Thorne Family Farm, organic greens from Kenter Canyon Farms, grass-fed beef from Hearst Ranch and wine on tap from Beckmen vineyards in Santa Barbara. LYFE Kitchen standards require that all dishes contain fewer than 600 calories and 1,000 mg of sodium.

Working closely with sustainable builders Shangri-La Construction, all new LYFE Kitchen locations, beginning with Tarzana and West Hollywood, will be certified Platinum under the U.S. Green Building Council's LEED (Leadership in Energy and Environmental Design) Rating System.

Also as part of the company's sustainability commitment, LYFE Kitchen Culver City partnered with Harvest To Home to install a hydroponic wall that grows more than 60,000 micro greens, including arugula, red Russian kale and bok choy.

LYFE Kitchen Culver City offers bicycle deliveries, catering and online ordering.

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